Avoid these common mistakes when writing your 2021 Christmas card message. Everyone LOVES the annual updates from loved ones. This year can be the year you outsmart the technology that’s helping you write your letter. These are the most common mistakes I see in writing.
Read MoreThis isn’t quite the grammar and writing your English teacher taught you in high school. Learn when to bend the rules and when to follow them. The goal here is to sound real…without completely sacrificing the intelligence your teachers worked so hard to share.
Read MoreStruggling with branding? The most important thing I’ve finally learned…ahem - am still learning….is to start with your own personal style. If you try to cram yourself into a trendy box, you’ll never quite feel like you fit. Who you are is your best clue as to what your brand is.
Read MoreEstablishing your voice is the first step in branding your business. What words and phrases do you use and can you use to connect the most with your audience? Maximizing these words is the start of building a trustworthy name for your business.
Read MoreYour business’ voice is the foundation of your brand. The voice of your company needs to be established and consistent from the beginning. Here are two easy steps to help you nail this…right away.
Read MoreWhen starting a new business, it’s easy to let the little things distract you into a perpetual cycle of procrastination. Branding is a common procrastination culprit. While important, it’s very possible to NOT get hung up on this aspect of your startup business. Here are some ideas to help you move past this hurdle.
Read More